Privacy Policy
Effective Date: July 2, 2026
Last Updated: July 2, 2026
1. Introduction
Coach365 ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our gym management and fitness coaching application, website, and related services (collectively, the "Services"), including through our mobile application.
By using our Services, you agree to the collection and use of information as described in this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access or use our Services.
This Privacy Policy applies to all users of our Services, including gym members, coaches, and administrators located in Virginia and elsewhere.
2. Information We Collect
2.1 Information You Provide Directly
We collect information you voluntarily provide when you register for and use our Services, including:
- Account information: name, email address, phone number, date of birth, and password
- Profile information: profile photo, fitness goals, training history, and health and fitness metrics (such as height, weight, body composition, and performance data)
- Heart rate and biometric data: real-time heart rate readings, heart rate zone data, calories burned estimates, effort points, and workout session summaries collected through Bluetooth-enabled heart rate monitors you choose to connect
- Payment information: billing address and payment card details (processed securely through third-party payment processors; we do not store full payment card numbers)
- Communications: messages sent through the app, feedback, and support requests
- Coach and staff information: professional credentials, certifications, and employment information
2.2 Information Collected Automatically
When you use our Services, we may automatically collect:
- Device information: device type, operating system, unique device identifiers, and mobile network information
- Usage data: pages or features accessed, time spent, click-through data, and in-app activity logs
- Location data: general geographic location derived from your IP address (we do not collect precise GPS location without your explicit consent)
- Log data: IP address, browser type, referring URLs, and crash reports
2.3 Information from Third Parties
We may receive information about you from third parties, including:
- Bluetooth-enabled heart rate monitors and other fitness tracking devices you voluntarily connect to our Services, including real-time heart rate data, device identifiers, and session metrics
- Single sign-on providers (such as Apple or Google) if you choose to log in through those services
- Payment processors for transaction verification and fraud prevention purposes
3. How We Use Your Information
We use the information we collect for the following purposes:
3.1 Providing and Improving Our Services
- Create and manage your account and profile
- Deliver personalized training programs, coaching, and performance tracking
- Process payments and manage subscriptions
- Enable communication between coaches and members
- Provide customer support and respond to inquiries
- Improve, personalize, and expand our Services
3.2 Communications
- Send transactional communications (receipts, program updates, schedule changes)
- Send administrative notices and security alerts
- Send marketing and promotional communications, where you have opted in or where permitted by applicable law
3.3 Safety, Security, and Legal Compliance
- Monitor and enforce compliance with our Terms of Service
- Detect, prevent, and address fraud, unauthorized activity, and security incidents
- Comply with applicable laws, regulations, and legal obligations
- Respond to lawful requests from public authorities
4. Disclosure of Your Information
We do not sell your personal information to third parties. We may share your information in the following limited circumstances:
4.1 Service Providers
We may share your information with trusted third-party service providers who assist us in operating our Services, subject to confidentiality agreements. These include payment processors, cloud hosting providers, analytics platforms, and email service providers.
4.2 Coaches and Administrators
Information you provide as a gym member โ including your training programs, performance data, and health metrics โ may be visible to your assigned coaches and authorized gym administrators for the purpose of delivering coaching services.
4.3 Business Transfers
If Coach365 is involved in a merger, acquisition, or sale of all or a portion of its assets, your information may be transferred as part of that transaction. We will provide notice before your information is transferred and becomes subject to a different privacy policy.
4.4 Legal Requirements
We may disclose your information if required to do so by law, or in the good-faith belief that such action is necessary to comply with a legal obligation, protect and defend our rights or property, prevent or investigate possible wrongdoing, protect the personal safety of users or the public, or protect against legal liability.
5. Health, Fitness, and Biometric Data
5.1 Types of Health and Fitness Data
We collect and process the following categories of health and fitness data:
- Body composition data (from InBody and manual entry)
- Performance metrics and training history
- Heart rate data (real-time heart rate values, average and peak heart rate, heart rate zone duration, and time-stamped heart rate readings during workout sessions)
- Estimated calorie expenditure derived from heart rate data
- Effort-based points and zone level rankings
- Outside workout logs with optional heart rate data
5.2 How We Use Heart Rate and Biometric Data
We use this data to:
- Provide real-time heart rate zone feedback during workouts
- Calculate effort points and track fitness progress over time
- Enable coaches to monitor training intensity and adjust programming
- Populate leaderboards and gamification features within your gym community
- Display live heart rate data on gym screens during group training sessions (where applicable)
- Generate performance analytics and progress reports
5.3 Consent for Biometric Data
By connecting a heart rate monitor or using heart rate monitoring features within Coach365, you provide explicit, informed consent to the collection, processing, storage, and sharing of your biometric data as described in this Privacy Policy. You may withdraw consent at any time by disconnecting your heart rate monitor and ceasing to use heart rate features. Withdrawal of consent does not affect the lawfulness of processing carried out prior to withdrawal. Previously collected heart rate data will be retained in accordance with Section 6 (Data Retention) unless you request deletion.
5.4 Heart Rate Data Sharing
Your heart rate data may be shared with:
- Your assigned coaches and authorized gym administrators for training and programming purposes
- Other participants (displayed on gym screens during live group sessions visible to other participants)
- Members of your gym community (shown on leaderboards in aggregated point form, not raw heart rate data)
- Third-party service providers who assist us in operating our Services (subject to confidentiality agreements)
We do not sell heart rate or biometric data to third parties.
5.5 Biometric Data Security
We apply enhanced security measures to heart rate and biometric data, including encryption in transit and at rest, access controls limiting data access to authorized personnel, and regular security reviews. Despite these measures, no method of electronic storage is completely secure.
5.6 Illinois BIPA and State Biometric Laws Notice
Some states, including Illinois, have specific laws governing biometric data. If you are located in a jurisdiction with biometric data protection laws, this Privacy Policy serves as our written policy and notice regarding the collection, use, storage, and destruction of biometric data. We collect biometric data only with your consent, use it only for the purposes described in this policy, and retain it only as long as necessary for the purposes described here or as required by law.
6. Data Retention
We retain your personal information for as long as your account is active or as needed to provide our Services. If you close your account, we will delete or anonymize your personal information within 90 days, except where we are required to retain it to comply with legal obligations, resolve disputes, or enforce our agreements.
Aggregated, de-identified data that cannot reasonably be used to identify you may be retained indefinitely for analytics and service improvement purposes.
7. Your Rights and Choices
Depending on your location and applicable law, you may have certain rights regarding your personal information.
7.1 Virginia Residents โ Virginia Consumer Data Protection Act (VCDPA)
If you are a Virginia resident, you may have the following rights under the Virginia Consumer Data Protection Act (Va. Code ยง 59.1-571 et seq.):
- Right to Access: You may confirm whether we are processing your personal data and request a copy of that data.
- Right to Correction: You may request correction of inaccurate personal data we hold about you.
- Right to Deletion: You may request that we delete personal data we have collected about you, subject to certain exceptions.
- Right to Data Portability: You may request a portable copy of your personal data in a commonly used, machine-readable format.
- Right to Opt Out: You have the right to opt out of the processing of personal data for purposes of targeted advertising, the sale of personal data, or profiling that produces legal or similarly significant effects. We do not sell personal data or use it for targeted advertising.
- Right to Appeal: If we decline to take action on your request, you may appeal that decision by contacting us as described in Section 11.
To exercise your Virginia rights, please submit a request using the contact information in Section 11. We will respond to verified requests within 45 days. We may extend this period by an additional 45 days when reasonably necessary, with notice.
7.2 All Users
Regardless of your location, you may:
- Update or correct your account information at any time through the app settings
- Opt out of marketing emails by clicking the unsubscribe link in any marketing email or adjusting your notification preferences in the app
- Request deletion of your account by contacting us at the email address in Section 11
- Request access to the personal information we hold about you
8. Data Security
We implement reasonable administrative, technical, and physical security measures to protect your information against unauthorized access, alteration, disclosure, or destruction. These measures include encrypted data transmission (TLS), access controls, and regular security reviews.
No method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security. If you believe your account has been compromised, please contact us immediately.
9. Children's Privacy
Our Services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us and we will delete that information promptly.
For users between the ages of 13 and 18, we recommend parental involvement in account setup and ongoing use of our Services.
10. Third-Party Links and Services
Our Services may contain links to third-party websites, applications, or services that are not operated by us. This Privacy Policy does not apply to those third-party services. We encourage you to review the privacy policies of any third-party services you access through our platform. We are not responsible for the privacy practices of third parties.
11. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:
Underground Athlete
Privacy Inquiries
Reston, Virginia
Email: rise.up@undergroundathlete.com
We will respond to all privacy-related inquiries within 30 days.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will notify you by updating the effective date at the top of this policy and, where appropriate, by providing in-app notice or email notification.
Your continued use of our Services after the effective date of any changes constitutes your acceptance of the updated Privacy Policy.
